SalesCar is a statistical analysis service specialised in processing and analysing information for the automotive market. The service is based on exploiting a database of the automobile sector in Portugal, which, excluding the name and ownership entity, has all the information characterizing the vehicle to the model, including location data, ranging up to Post code.
The design and production of the sectoral database is the responsibility of DATA E, having its origin in the official entities responsible for issuing license plates and registration of car ownership.
The scope of the anaysis is the whole country and the elementary information is the sales of new and used cars by month.
If the passenger and light commercial vehicles market is one of the areas in which you work, then this service will be useful for your daily management.
Experience and sense of the complexity of the automotive market.
DATA E has a long history of studies in the automotive sector deeply knowing their characteristics, sources of information and its accuracy. As well as , institutional, legal and market constraints.
There are factors in the raw data that cause deviations in the volume and geographical distribution of car sales.
Sales to Rent-a-car inflate the retail market. And the sales made in the modalities of Operational Lease (AOV) or Renting, are cases where it is not possible to know the final destination of the vehicle, because the location is recorded in the headquarters of the financial companies, which leads to the accumulation of large sales volumes in Lisbon and Porto, where their headquarters are mainly located.
To minimize the deviations caused by these factors, DATA E has developed an algorithm that removes the sales volume from the Rent-a-car market and redistributes the sales recorded in the financial companies' post code to all the post codes proportionate to the establishment of each brand.
This way we can have a closer look in sales of passenger and light commercial vehicles, as well as their distribution throughout the country.